Company Name Target Year Established June 24, 1902 Industry Retail Founder George Dayton (Target Corporation) John Geisse (Target) Headquarters Target Plaza, Minneapolis, Minnesota, United States Area Served. United States Net Revenue $ 75.356 billion (2018) Net Income $ 2.937 billion (2018) Employees 360,000 Products Beauty and health products; bedding; clothing and accessories; electronics; food; furniture; jewelry; lawn and garden; pet supplies; …
What is Service Marketing? Service marketing is the marketing and selling of intangible products (non-physical products). Services comprise all of those personal facilities which we require from time to time like; medical care, education, renting of living spaces and vehicles, hair cut, spas, musical concerts, dance classes, etc. However, the purpose of service marketing is to utilize the effective method …
The pharmaceutical industry is one of the primary industries and it is also one of the largest. It has existed for centuries but has seen major progress only in the last few decades. This is largely due to the development of the various sciences. But at the same time, there are also factors that hamper the growth of this industry. …
What is Ambush Marketing? Perhaps you’re wondering what could be the “definition of ambush marketing,” it also goes by the name of hijacking, predatory ambushing or coat-tail marketing. Ambush marketing is the process of hijacking the advertising campaign of some other marketers to compete and get more exposure to your product or service. Jerry Welsh, an American strategist, is the …
In 2016, a period when environmental movements were at its peak, Fabriko, a clothing company was planning to expand its business online. It was offering eco-friendly clothes, but the online market was crowded with competitors and the company wanted to make its name. However, the company came up with the unique idea of shipping the product in the tote bags …
What is Mobile Marketing? Mobile Marketing is the process of approaching your potential customers on their mobile smartphone devices via SMSs, MMSs, E-Mails or sending some other notification. There was a time when people used to need a desktop computer or a laptop to check email or ordinary browsing. Nowadays, you can perform the same function on your mobile smartphones. …
What is Referral Marketing? Referral Marketing also goes by the name of word-of-mouth marketing, as the name suggests that it’s a type of marketing strategy where customers share their experiences about the product, good or bad (mostly good), with their friends and social circles. Referral marketing has a deliberate influence, it doesn’t matter whether the marketer gets himself involved in …
Brand extension (brand stretching) is a marketing strategy that uses a company’s existing successful brand name for a new product or modified product in a new category. The brand extension strategy helps the company to extend and move the brand to another category. Example: Dettol – Dettol bath soap, Dettol sanitizer, Dettol shaving cream, Dettol liquid hand wash, Dettol liquid …
What is Coworking As the name implies coworking means working together; it is not just limited to sharing offices, stationary, and workspace cost. It is the place where you have a sustainable environment of collaboration, productivity, and a sense of community of the like-minded people. It’s something which you usually see and feel in the environment of corporate offices. The …
About WeWork ‘‘WeWork’’ is an American company that offers shared co-working space to individual startups, freelancers, meetups and other business. The purpose of WeWork is to provide entrepreneurs and individual startups an economical co-working space, where they have an opportunity to work together with likeminded people for the same goal. WeWork works under the parent company by the name of …
