E-marketing is the process where you combine both modern technologies with the traditional marketing concept. The purpose of e-marketing is to use the internet and technology to approach the customers of your target market to establish brand identity and increase your online presence. There are many effective e-marketing tools and strategies like; emails, text messages, audio/video, SEO, content marketing, pay …
Traditionally speaking, the concept of having a store means that you have to maintain a stock of inventory so that you could make the product available to the customer when he orders for it. But in the online world, dropshipping is a bit different; you don’t have to maintain the stock of inventory. You just have to display the list …
What is New Product Pricing Pricing may seem simple and easy. But it’s a very important and challenging part of any business especially when the product is new in the market because you don’t know how the market would react to the product price. Therefore, businesses and companies may test various pricing strategies before setting the final price of a …
We live in a digital world and we contribute approximately 2.5 quintillion bytes of data almost every day, and 90% of the digital insight of the whole world is created in the last 2 to 3 years alone. If you know how to use digital data, then it helps you to increase profitability, business growth, and business efficiency. If you …
Personalize and one-to-one marketing means building a relationship with your target customers. It means that you have to understand your customers by learning about them so that you can change your strategy and behavior towards them. It’s easier said than done because training salespeople to be careful and attentive is one thing. But when you ask them to treat individual …
Many businesses and companies spend a plethora of capital and resources to grow their business and increase sales consequently. The point of all these efforts is to find the right marketing strategy to achieve the company’s objectives. Many marketers face the challenge of choosing the right strategy among various types of strategies; permission marketing or interruption marketing. Interruption Marketing means …
Pricing is a very important part of the company’s branding and marketing strategy because it would directly affect the company’s relationship with its customers. When you set the right prices, then it would attract new customers plus retain your existing customers. The profitability of the company increases as a result. What is Pricing Decision? When a company or business manufactures …
What is a Marketplace? A marketplace is an online store or a platform that facilitates both buyer and seller in many ways. An online marketplace is just like an e-commerce website or mobile app where sellers meet buyers and offer products and services. The website is responsible for all the transactions i.e. payments, transactions and process. Definition. According to the …
Introduction to Food Truck Business A food truck business is comprised of a food truck with a legal permit to park, cook food on the vehicle, and serve people while moving at different locations. You must have come across some food trucks parked outside of shopping malls or office buildings. A food truck business is a bit different than regular …
Planning, arranging, and organizing is a tiresome and time-consuming activity. You must have come across a situation many times, where you’d have thought that someone else would have done everything for you. You just want to relax and enjoy your holiday. Companies and private individuals specialized in personal assistance services; they would help you as long as it stays within …
