What is Consumer Market? The consumer market comprises of those people who are the end-users and they don’t resell the product or service any further. We see products and consumers everywhere in the market. Whenever a person buys a product, then he becomes a part of the consumer market. We can categorize the whole consumer market into four types; retail, …
A company is a natural legal entity formed by the association and group of people to work together towards achieving a common objective. It can be a commercial or an industrial enterprise. Different types of companies are taxed differently; therefore, the taxation of the company defines its type. Some of the main definitions of the company are as follows; According …
What is Marketing? Marketing is the art and process of building, managing and maintain an exchange relationship; where you start with attract the customers, establishing a relationship with them, and finally maintaining it by satisfying their needs. That customer can be other businesses or the consumers; therefore, marketing can be business to business or business to consumer depending upon the …
WeWork Introduction ‘‘WeWork’’ is an American real estate company that offers shared co-working space to tech companies, startups, freelancers, meetups, and other businesses, meeting points and conference hall. The objective of WeWork is to offer entrepreneurs and individual startups an economical and less costly co-working space, where they’d get an opportunity to work together with like-minded tech and other people …
When you visit the market to shop for a product, then you know its price most of the time. For example, if you use a certain type of shampoo and toothpaste, it’s highly probable that you know the price of your product. But it is not always clear to find out the exact pricing in the services industry like plumbing …
CarMax Introduction CarMax is an American retail used cars company. The company offers the services of buying and selling of used vehicles online and on the stores as well. Circuit City Stores started the project of CarMax in 1993, their first store was the corporate office of the Circuit City Store in Richmond, Virginia. In 2019, the company has 203 …
Business markets have been expanding and people are investing more money and resource in the business market than the consumer markets. For example, Tesla is planning to invest US$ 5 billion in its new electric car and battery, “Gigafactory” in Europe. After that various suppliers will engage to provide parts and accessories, and then Tesla will be able to offer …
TESCO is a British multinational grocery and retail company. It was established in 1919, and currently, it has it headquarter in Welwyn Garden City, Hertfordshire, England. In terms of gross revenue and earnings, TESCO is one of the top leading companies in the world, and also in Britain as well. It has nearly 7000 retail stores.
A number of factors affect every business. These include both internal and external factors. The factors that affect a business both positively and negatively comprise its environment. These include factors such as management quality to human resources, political climate to environmental concerns. The range of factors that can potentially affect a business is huge. At times, the internal and external …
What is Service Marketing? Service marketing is the marketing and selling of intangible products (non-physical products). Services comprise all of those personal facilities which we require from time to time like; medical care, education, renting of living spaces and vehicles, hair cut, spas, musical concerts, dance classes, etc. However, the purpose of service marketing is to utilize the effective method …
