I am a professional accountant and worked for 8 years in the development sector. But I was more inclined towards technology, internet and web surfing. I started my own small website back in 2012. In the past years, I learned a lot from hand on experience and many web experts. Today I am giving you a sequence of all time …
Airbnb is online community-based marketplace connection travellers with local hosts. The company allows people to rent out, explore and book accommodations for a short-term basis. This platform enables people to share their extra space and generate extra income. The Company main office is situated in San Francisco, United States. It is operational in more than 192 countries. Many people believe …
Lululemon Athletica is a Canadian designer and retailer dealing in athletic apparels for women, men and girls. Its fitness product line includes Tops, Bottoms and Accessories Lululemon was founded in the year 1998 by Chip Wilson. According to 2018 report, currently, the company operating 404 stores, out of which 334 are in the United States and Canadian market. It is also …
In simple words, SWOT Analysis is a helpful business analysis tool. Small Business owners and managers can use this tool to identify strength weaknesses opportunities and threats for their different business situations.
If you are a small business owner or a professional, situational analysis is very important when it comes to the decision-making process. it helps you to make an action plan to achieve your goals. Using Swot analysis examples is the best way to understand this technique.
The objective of this tutorial is to provide you a detailed external environmental analysis of Tesco a retail supermarket company. The PESTEL analysis tool will analyze the unpredictable environment in which Tesco Plc operates by discussing the factors affect the Tesco performance and operation. Tesco is a British multinational retailer company. It Headquarter is situated in Hertfordshire, England. In terms …
This marketing tutorial is about Swot analysis. it is a simple and widely used analysis tool to assess business environment. It helps to understand strengths, weaknesses, opportunities and threat of a business, product and projects. It can be used for nonprofit organizations and individual’s personal assessment.
In this article, we will discuss market targeting. What is it and why need to know it. We have already discussed market segmentation and learnt that companies are unable to reach all customers in the market. The company cannot fulfil all customers needs that is too large. Therefore, to solve this problem marketers segment the market into small segments. After this, …
In Business, marketing activities are greatly influenced by internal and external factors. The internal factors are controllable while the external factors are uncontrollable. Businesses must assess and respond to external environment factors to minimize the risk associated with these factors. When these internal and external factors are combined are known as marketing environment. Pest Analysis is a tool that scan …
