Uber Technologies Inc. is a micro-mobility, food delivery and point to point ride sharing and transportation system with cars and bikes; it also goes by names like sharing economy and Uber. Ever since it was launched in 2009, it has expanded its business with 385 metropolitan operation points across the world. Uber has its website and mobile app from where …
Business is an economic activity of sale and purchase of goods and services; which a business person performs to make his living out of it. The gape or margin between sale and purchase is profit; which is usually the main concern of any business person. The bigger the profit margin is, the more interesting it would be for the businessman. …
Business competition is the race or rivalry among business competitors that are competing in the same niche. The purpose of competing with one another is to increase the revenue of the business by increasing the sales and market share. If you’re in the business market, then you should be familiar with the strength and weaknesses of your own business, and …
Google is an American multinational corporation that is considered among the world’s biggest companies like Amazon, Facebook, and Apple; with over a billion users of its each service category. It was founded on September 4, 1998, by Larry Page and Sergey Brin. It offers internet-related products and services like search engine, chrome, online advertisements, YouTube, Google maps & play store; …
We live in a very competitive world of 21st century where marketers are using different techniques to survive in this competitive environment. You won’t find any niche where people aren’t already working in it. However, branding is also one of those tools which give you a competitive edge while launching a new product. Now, we have to understand what brand …
What is Payroll? Payroll is a very important function of an organization where a salary record of employees is prepared and maintained. In other words, how much salary an employee has made in each month. However, there are many things to consider for the payroll like the right amount a company should pay to its employees; tax deduction and distribution …
There are some specific symbols, geometrical shapes and marks attached to certain products and brands; you see them everywhere whether it’s your pen, fridge, car or bottles. Perhaps you’ve also noticed that the style of these images and symbols vary from product to product and brand to brand. In simple words, those specific symbols, marks, shapes or mix images identifying …
What is Sales Process? The sale process is more than just selling products or services and closing the deal. It is a step by step process which begins long before the contact of the customer and the salesman. Now, the question is what’s the point of following the sales process? Why not just follow the conventional approach of selling, sell …
What is Video Marketing It is said that a picture worth a thousand words. Now imagine the worth of a video, it would be a million times more. Moving images and interactive clips are an excellent source of video marketing strategy. However, the purpose of video marketing is to build a friendly connection with your targeting market to promote your …
Web marketing, digital marketing, internet marketing or online marketing; all of these words are synonymously used for E-Marketing. What it means is the marketing of products or services by using the internet. E-mails and wireless marketing also fall into the category of e-marketing. We can say that it uses different technologies and media to connect customers and businesses. Especially in …